Early in 1999, ENTERPRISE INSIGHT decided to shift its focus to
development, marketing and support of enterprise level software solutions. Its
first two products, SAM and ALPHA, directed at the business management arena,
were introduced in March 2001.
SAM focuses on strategy development, organizational alignment and strategy
execution with the aim of enabling companies to concentrate on their key
strategic performance areas and empowering them to actively live their
strategies.
ALPHA is a business simulation game that places management teams in a
realistic and practical business management situation. Here, faced with all
the complex dynamics, pressures and uncertainties of the management
situation, they are compelled to cope, and develop the practical skills and
attitudes necessary to be successful. ALPHA is now offered to the market
under the brand The Business Challenge.
These two products have proved to be world class, and their introduction,
together with our unique ensemble of skills have led to considerable
growth. This success has confirmed that our earlier decision to focus on
the development, marketing and implementation of enterprise level software
solutions was sound